ABOUT BLUE X

Building infrastructure for the mobile economy

AI-native advertising infrastructure designed for lasting impact.

Our Story

A decade of ad tech, reimagined with AI.

Blue X is the next-generation AI-native advertising platform from BlueFocus Group (SZ:300058), one of Asia's largest marketing communications companies. Built on over a decade of ad tech expertise from the Domob platform, Blue X integrates cutting-edge AI with proven programmatic infrastructure to serve the global digital advertising market.

From Domob's pioneering mobile ad network to Blue X's global AI platform, we drive the evolution of ad tech – where deep industry expertise meets artificial intelligence.

Our Mission

To build the most intelligent and transparent
advertising platform for the global digital ecosystem – empowering
publishers to maximize revenue and advertisers to achieve
exceptional ROI through AI-native
optimization.

Technology Heritage

From Domob to Blue X.

A continuous journey of innovation — from mobile-first to AI-native.

2010
Domob Era
China's leading mobile ad tech platform
2024
Blue X Launch
Global full-stack ADX + SSP + SDK + DSP
2026
AI 2.0
Blue X AI 2.0 LLM, Agentic AI, MCP, RPM, GTB integration
By the Numbers

Scale that speaks for itself.

From a decade of mobile ad tech heritage to a globally distributed AI-native platform — the foundation behind Blue X.

Founded
2024
10+ years heritage
From Domob legacy
Parent Company
BlueFocus Group
SZ:300058
Shenzhen Exchange
Global Reach
200+
Countries & regions
Worldwide coverage
Integrated
500K+
Apps & sites
Publisher network
DSP Partners
100+
Premium demand
Quality advertisers
Platform
AI 2.0
LLM + Agentic AI
Game Theory Bidding
OUR PEOPLE

The minds behind the machine.

Our Offices

A global team, built for global scale.

Six strategic locations across Asia and beyond — bringing local insights to the world's most dynamic markets.

Beijing
Headquarters
Shanghai
Active
Hangzhou
Active
Shenzhen
Active
Singapore
APAC Hub
United States
Coming Soon

OUR AWARDS

One platform, endless possibilities

Connecting global traffic and premium demand.

GET STARTED